Last night I attended the UX Research & You meetup hosted by Solstice. Here are some notes I took away.
Solstice's framework of going from problem space to solution space:
Exploration
Explore opportunities: What could we solve?
Qualify problems: Should we solve it?
Runway
Ideate solutions: How could we solve it?
Evaluate concepts: Would that solve this?
Delivery
Build and test features: How would it look, feel, and work?
Measure implementation: Does it work/solve it?
UX Researcher’s job is not to know about users, but it is to let others know about users. To be inclusive of non-UX roles into the process:
With engineers, share insights on why/what we’re building
With stakeholders, funnel their questions into UXR/when talking with users
Expand definition of UX so it’s not just 1 person’s role. Everyone is involved in contributing towards good UX
When dealing with tight timeline and/or uncertainty, consider:
What are biggest risks with uncertainty?
What is our tolerance for being wrong?
Document assumptions and think through how you’ll go about it
Frame assumptions as hypotheses
How can you remove bias during testing?
List out known biases
Consider Jobs-to-be-Done framework: can help map user goals to the framework’s 8 steps
Consider having different people in UXR and UXD role to eliminate confirmation bias during testing
Resources:
Jobs-to-be-Done: https://strategyn.com/customer-centered-innovation-map/
Inspired: How To Create Products Customers Love - Marty Cagan https://www.amazon.com/Inspired-Create-Products-Customers-Love/dp/0981690408
7 Deadly Sins of UX Research https://www.userfocus.co.uk/articles/7-sins-of-user-research.html
It's Our Research: Getting Stakeholder Buy-in for User Experience Research Projects https://www.amazon.com/Its-Our-Research-Stakeholder-Buy/dp/0123851300
SAFe 4.5: Sale Agile Framework for Lean Enterprises http://editor.scaledagile.com/wp-content/uploads/delightful-downloads/2018/01/White_Paper_SAFe-4.5.pdf
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